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Tips For Effective Trade Show Exhibiting

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Watch the interview: Listen to the interview: Click here to download the MP3 Read the interview: Interviewer:     So if you are in business and you are planning on going to a trade fair, or an event, or a conference, have you got any tips for making that a really effective use of your time? Interviewee:     […]

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Where Do You Start When Building A Brand From Scratch?

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Watch the interview: Listen to the interview: Click here to download the MP3 Read the interview: Interviewer:     Sophie, a big question a lot of people ask you know certainly in particular when you were looking at building brand, building an impression, we’re trying to you know get into a market and in particular if you’re […]

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In A Nutshell What Are The Most Important Things To Consider When Building Your Brand From Scratch?

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Watch the interview: Video coming soon… Listen to the interview: Click here to download the MP3 Read the interview: Interviewer:             Okay, it’s a tough one to answer, but really, really quickly, three things, the three main things building a brand from scratch.  What are the three things you focus on? Sophie:      Okay, lots […]

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Tips For Developing Local Connections

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Watch the interview: Listen to the interview: Click here to download the MP3 Read the interview: Interviewer:     So David, I’ve known you for about probably 12 years now and I wasn’t, I didn’t know you in this part of the world in Norfolk but I found whenever we’re having a chat you’re constantly being […]

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Social Media Managers, How Do You Spot A Scammer From A Saint?

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Watch the interview: Listen to the interview: Click here to download the MP3 Read the interview: Interviewer:     So, there seems to be loads and loads of people offering social media management services now so they’ll take on your social media for you.  How would you spot a scammer from a saint? Interviewee:     That’s […]

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Are Special Offers A Good Way Of Generating New Business?

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Watch the interview: Video coming soon… Listen to the interview: Click here to download the MP3 Read the interview: Interviewer:     So then, can you tell me, do you think special offers are a good way of generating business? Interviewee:     Yeah, I think we are all conditioned to the fact that when we see […]

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What Are The Benefits To Having A Physical Printed Book?

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Watch the interview: Listen to the interview: Click here to download the MP3 Read the interview: Interviewer:     So a lot of people are self-publishing to kindle and not getting a physical copy of their book done.  Would you say that there is a benefit to having a hard copy version of it obviously if […]

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I’ve Written My Book What Do I Do Next?

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Watch the interview: Listen to the interview: Click here to download the MP3 Read the interview: Interviewer:     So, I’ve got a book all written ready to go what do I do now? Interviewee:     Okay, there are really three options for getting published.  The first option is you try and find a traditional publisher.  […]

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How Much Of My Knowledge Should I Include In My Book?

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Watch the interview: Listen to the interview: Click here to download the MP3 Read the interview: Interviewer:    If you are doing coaching or you have an expertise in something that gives you the knowledge to be able to write a book, obviously you want to be able to give good value to people that are […]

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How Does A Book Help Increase Credibility and Visibility?

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Watch the interview: Listen to the interview: Click here to download the MP3 Read the interview: Interviewer:      So, for someone looking to increase their visibility and their credibility of themselves and their business, how would a book help them do that? Interviewee:         Yeah, well another area of business that I think […]

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