Are you struggling with your marketing strategy (or don’t event have a plan)?
You’re trying to connect with lots of different types of customers and it all feels like hard work.
Everyone else seems to have a great plan and the whole ‘Ideal Client’ concept is something you’ve seen but you just can’t seem to get your head round how it could work for you and the last thing you need to do is take your eye off the ball and make your sales even worse!
You’d love to have an easier way to attract the clients you actually enjoy working with but you can’t seem to get it right and you’re scared of getting too specific because you don’t want to lose sales and put paying customers off buying from you.
If this is you then you can take a big sigh of relief right now, because you’re in the right place.
I’ve already helped hundreds of women in business, just like you, feel more confident about their marketing and especially getting more specific with elements of it.
What is this Ideal Client workshop?
This is a workshop that I designed after working with my graphic design clients for 13 years and getting ever so slightly obsessed with direct response marketing, NLP, different personal development techniques, marketing strategy and of course a much deeper understanding of branding and how elements of each of these things can help businesses sell.
Not just sell more but sell more effectively and easily – a potent recipe and one I want to help you with too.
Ideal Client marketing is all about getting really specific with who you target your promotions to and how you go about writing your copy, creating your adverts and offers and even how you structure your business activities.
But how can you get specific and really deliver massive value to your clients if you don’t know who they are?
Sure, you can offer great products and you can get some sales but you will struggle to achieve the full potential that you are very capable of if you do not get serious about Ideal Client marketing. All the ‘big boys’ are doing it and I’ll bet you don’t even notice quite how many businesses are doing it because you’re so focused on what you’re doing now and wracking your brains as to why that generic advert you paid for didn’t have people rushing to buy from you.
If you really want to save yourself effort, time and money then this workshop is for you because it guides you through the process of really understanding about Ideal Client marketing and gives you all the tools you need to create one or more Ideal Client profiles that you can use as the base ingredient for all the marketing you do from then on.
Even better – if you have more than one Ideal Client (most businesses do!) then you can simply print the workbooks off again and complete one for each client profile.
It’s a step by step process and when you’ve completed your first profile and begun using it for your marketing you’ll wonder why on earth you didn’t do it sooner! 🙂
How do I know it works?
Well, for starters you’re here and this is resonating with you. I’ve done the mass marketing thing and I’ve done specific and I know Ideal Client marketing works better.
Not only that, I have helped others do the same and it never gets old watching businesses blossom in front of your eyes through some small, specific changes.
Is this the right choice for you?
This workshop will be a challenging task for you if you’re seriously set with thinking you want to please everyone with your business. I can’t help you if you don’t want to see some positive change in your business.
Heck, it can be challenging for those of us who are already pretty specific with our target market and want to get way more positive stuff happening in our businesses! BUT that is mostly the good old Mind Monkeys having their say and us choosing to listen to them rather than our own instinct.
This is one of my favourite workshops to do with a group.
Why? Because it is truly transformational. Let me explain…
Step 1: People ‘get’ it, mostly, when I’m talking through the reasons why Ideal Client marketing is awesome and they’re open to ideas.
Step 2: We begin the workshops and this is where we see the blocks that my lovely ladies have. Concentrated faces, comments about why they ‘shouldn’t’ get so specific, even a few adamant that this ‘is something that works for others but won’t work for them’ (that old sausage! LOL).
Step 3: This is when the magic happens… after the initial resistance suddenly understanding registers and the power of what is unfolding begins to become apparent. This is when huge smiles begin to break out and excited little bursts of laughter and squeals of delight as my ladies realise that, much like Dorothy in the Wizard of Oz, they had the power all along.
I’m very lucky and grateful to be able to help them see that and then send them on their way with renewed excitement about the future of their business.
So, the question is:
Are you happy to continue bumbling along with no set direction or plan for your marketing, trying to please everyone and running yourself ragged in the process?
Or, would you like to shift your thinking and start attracting clients you want to work with so you can ditch the jobs you don’t really enjoy and instead build the business that you always dreamed it would be, doing things you love everyday with clients who love you?
I know which one I would choose!
What are you waiting for? Click Buy Now and let’s get the party started! 🙂
(by proceeding to payment you agree to T&Cs of sale)
- MP3 for you to listen to on the go
- PDF Work Book
- Frequently Asked Questions PDF
- Further Reading and Other Resources
What Happens After I Click Buy Now?
I like to keep things simple:
Step 1: You click Buy Now.
Step 2: You’re taken to an order form – complete this and click to buy.
Step 3: Check your email inbox and click the link to confirm your email address.
Step 4: Check your email inbox for your workshop welcome email which contains all the details of how you can access the files for this workshop.
Step 5: Download the files and get stuck in!
30 Day Money Back Guarantee
That’s right! I’m so confident that you’ll get value from this workshop that I’m happy to offer you a 30 day money back guarantee – if you do the work and you don’t get value then I will refund you. It’s as simple as that. You will be required to send in your completed Action Books before refund will be made, because I know that if you do the work you’ll definitely get value 🙂
How much does it cost
The investment for this workshop is £47 – I know, stonkingly good value!
So, what are you waiting for:
Legal Disclaimer: Every effort has been made to accurately represent the product and it’s potential. The testimonials and examples used are exceptional results, don’t apply to the average purchaser and are not intended to represent or guarantee that anyone will achieve the same or similar results. Each individual’s success depends on his or her background, dedication, desire and motivation. As with any business endeavor, there is an inherent risk of loss of capital and there is no guarantee that you will earn any money.